Rhody Websites Brand Kit.
Everything you need to use the Rhody Websites brand correctly: the logo in every variant, the color palette, the type system, and the rules. View it here, or download the assets.
Logo
The logo is a terminal-prompt wordmark: a blue > chevron, rhody in ink, websites in brand blue, and a blinking block cursor. It reads as one word in two colors.
Full lockup
Mark only
Wordmark only
Color
An Apple-based neutral system anchored by one brand blue. Use blue with intent: actions, links, and the "websites" wordmark.
Type
Two families. The Apple system font for everything in the interface and copy; JetBrains Mono only for the logo and small terminal accents.
Families
Scale
Usage
Clear space & minimum size
Keep clear space around the logo equal to at least the height of the cursor block on every side. Do not place type or graphics inside that space. Minimum legible size for the full lockup is about 120px wide on screen.
Backgrounds
Use the light lockup (ink "rhody") on white or the #f5f5f7 band. Use the dark lockup (white "rhody") on black or a dark solid. The chevron, "websites", and cursor stay brand blue on both. Avoid photos or busy patterns behind the logo.
Do
- Keep "websites", the chevron, and the cursor brand blue.
- Use the light lockup on light, the dark lockup on dark.
- Give the logo room. Respect the clear space.
- Use JetBrains Mono for the logo, SF for everything else.
Don't
- Stretch, squash, rotate, or add shadows or gradients.
- Recolor the wordmark to off-brand colors.
- Put the light lockup on a dark or busy background.
- Remove the chevron or the cursor, or change the font.
Get the files
One pack with every logo variant (SVG + PNG), the icons, and a README.